Overview
Each year, the Innovation Challenge invites emerging companies in diabetes research and care to pitch novel solutions that address real-world needs for people with diabetes, their families, and caregivers. Five finalists take the big stage at the ADA’s annual Scientific Sessions—the world’s largest diabetes conference—to showcase their ideas and gain exposure in front of thought leaders, diabetes care experts, and an audience of professionals, including primary care professionals, researchers, nurses, pharmacists, diabetes educators, endocrinologists, and pharmaceutical industry leaders.
